Marketing Design & Insight for Small Businesses
With Small Business Saturday coming up on November 28, 2020, local Christmas shopping season is here! You don’t need to be fighting the crowds anyway, but how do you find a place to shop if you can’t wander from storefront to storefront through downtown? We’ve gathered a handful of our favorite small businesses, plus tips on finding your own local shops!
As a small business owner, you have the ability to directly choose who your workplace supports through charitable giving. On Tuesday, December 1 – a.k.a. #GivingTuesday – consider using your platform to encourage your social media followers to donate to your favorite non-profit organization.
Before you take the plunge on your first website, you need to make some big choices about the goals of your site, how much work or time you’ll be able to devote to it, and the overall budget you can allocate both upfront and annually. Knowing the answers to these questions will help you narrow down the specifics of your new site.
With a new generation of digital natives joining the workforce, you might be wondering if business cards are still necessary. It’s a fair question, but the answer is a resounding YES! Whereas cards of old were basic by today’s standards, your small business’ calling card should be just as memorable as you are.
As a new small business owner, you should expect to wear many hats, including some that may come as a surprise or not fit well with your primary skills or talents. No matter your business, you will be more than just the primary creative – you are also the project manager, the whole marketing team, the accounting department, and more.
When you are starting a small business, you want to find a financial institution that wants the best for you and your business. Whether it’s the support of your favorite member service representative or a low-interest loan, becoming a member of a credit union is almost always going to be better than being just one more account at a large bank.